Extra Brain Impact

Helping organisations who want to do good, do more good.

If you’re in business, you’re in the sustainability business. It’s become a strategic imperative, not a nice to have.

Sustainability cuts through all types of organisation and should be baked-in to all growth strategies.

Leaders are asking one common question: How can I create a better future for my business, my people and our planet? Plus: Where do I start? What do I prioritise? Who can I trust to help?

Leaders need some Extra Brains; people who are agile, experienced, entrepreneurial and results-focussed to help them make a difference. 

The Extra Brain advantage

Our clients don’t have the time or bandwidth for layers of communication or complexity and they don’t want to spend their budget on a pageant of costly consultants. They want action, not evaluation.

We provide perfectly matched, on-demand experts (our ‘Brains’) in scalable teams, more operational than advisory. There’s no waste. If someone is not directly involved in solving the problem, then you won’t see them in in a meeting, or on your invoice.

Extra Brain doesn’t just provide advisors, global leaders and experts. Our black book includes venture partners, start-ups, world-leading academics plus governments and policy makers from around the world.


We help you to reach your goals faster, and have more impact.

You might be a progressive organisation who needs help with traditional business challenges, or an established corporate on the path of transformation. You might just be a business leader trying to do a bit less harm, and a bit more good.

Our cross section of skills is part of our secret sauce, you can throw in a challenge at any stage, and we’ll help you to wrangle it into shape. We’ll quickly tell you how we’ll approach it, who you’ll work with and how long it will take to get results.

Our skills include:
  • Industry best practice, governance and legal counsel
  • Business model, and product and service innovation
  • Value Proposition and defining organisation purpose
  • Brand and marketing and sales
  • Designing impact initiatives
  • Funding and investment
  • Employee value proposition, workplace and social Inclusion
  • B Corp certification

Our Brains have been busy:

Supporting a global leadership team spanning; R&D, science, marketing and product of one of the world’s leading FMCG groups. Expertly facilitating, we helped them design new roadmaps towards their Net Zero commitments, covering several geographies and product lines.

Advising one of the UK’s & Australia’s leading children’s magazine publishers on the role of B-Corp principles to support their future growth strategy, and helping them certify to become a B Corp.

Supporting one of the UK’s fastest growing B2B e-cargo micro-mobility manufacturers on their growth, sales and investment strategy; including connecting them with specialist investment venture funds to drive their global growth.ing

Advising a fast-growing global consumer e-mobility brand on their e-commerce commercial strategy, to help them achieve their mission of accelerating the e-mobility revolution.

Designing and developing new strategies & services of city governments to attract new global investment into sustainability projects.

Advising an inner city London council on their next steps to a Net Zero strategy

Helping one of UK’s major banks to streamline their sustainability efforts and develop a roadmap for their business carbon calculator offering

Designing and creating a revolutionary medical device which has the potential to radically shift access to medicine and cut down harmful emissions from health services.

Developing a sustainability strategy for a fast growing UK-based alcoholic spirits brand, building a pathway to carbon neutrality within 5 years.

Our Impact Brains

Don Smith

Founder network member
Creative Direction, Innovation & Strategy
Don is an inventor and serial entrepreneur. His passion, experience, and bespoke innovation models have been used by the University of Edinburgh, the Royal Academy of Engineers, along with businesses of all sizes to affect positive change and sustainable but commercial success.
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Veronika Bridgman

Network member
Product and Experience – Strategy & Innovation
Veronika is a sense maker. She leads teams on a journey from problem to prototype, specialising in design thinking and behaviour change. As an expert facilitator, her energy and hands-on approach create tangible solutions for clients that include corporates, startups, NGOs and governments.
Find out more

Heidi Florence

Network member
Sustainability & Impact
Heidi helps businesses succeed by adopting a new approach; one that’s profitable and good for the world. Heidi can provide support with B Corp certification, help organisations embed purpose and create sustainability strategies.
Find out more

Liam Dystant

Network member
Sustainability & Change
Liam is a people & planet focussed consultant with 20+ years of experience in the Sustainability, Financial Services and SME fields. Numerous strings to his bow, Liam built sustainability strategies, led global technology & regulatory projects and advised SMEs and NFPs on growth strategies.
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Matt Crisp

Network member
Non-Exec, Board Advisor, Trustee, Mentor
Matt is one of the UK’s leading creative thinkers on cities, inclusion, invention and technology, and their impact on the environment, the economy, and people. He has private and public sector advisory roles in Smart Cities, Technology, Media & Mobility.
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Jessica Gregson

Founder & CEO
Non-Exec & Board Advisor London/Suffolk
Jess has worked for 22 years in a combination of agencies, corporates and consultancies. She is Board Advisor or Non Exec for 3 international agencies, and long-standing consultant with a handful of others. She has also consulted in FS, charity, technology and local government.
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Hugh Goulbourne

Network member
Commercial Lawyer
A commercial lawyer with 20 years experience in a ‘Silver Circle’ London law firm, in multinationals and more recently in senior leadership roles in environmental consultancies and funds.
Hugh’s specialism is IT contracts, data privacy and GDPR compliance in sectors from retail to energy with a wide range of commercial contracts.
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Victoria Evans

Network member
Commercial Strategy, Finance Direction
Victoria is a commercially astute Chartered Management Accountant (CIMA) with more than 20 years experience gained working in Corporates, including a number of Global Sports & Retail Brands, SMEs and StartUps, with a specialism in Retail /E-Commerce & Digital. 
Find out more

If you would like to know more about how Extra Brain operates, visit Extra Brain here.

What Clients Say

“Jess and Veronika at Extra Brain were key to the successful delivery of our workshop. On challenging timescales, Extra Brain brought a lot of value at every step of the workshop journey, from the workshop structure and purpose to managing the communication of the outputs. Extra Brain brought a different perspective and were flexible, in responding to the dynamic circumstances.”

Matteo Gianella-Borradori,

Global R&D Director, Unilever Homecare.

“Working through B Corp certification has changed our business for the better. Heidi supported a time-poor team to quickly and effectively implement positive change across the business. Staff feel empowered, shareholders are clear on our direction and customers have more transparency.”

Peter Johnson

Managing Director, National Geographic Kids

“We had a 20 minute chat with Victoria and then brought her straight onto our team. As we grow we’ll need more of Victoria’s knowledge and support and we’ve already scoped for that.

As our business is at the intersection of e-commerce, technology, sustainability and media – its likely we’ll want more Brains as and when we need them. Knowing that we’ve got rapid access to skills we don’t yet know we need, is invaluable.

James Moore,

Commercial Director, Electroheads Ltd